PartnerDemand Services Uncovers New Opportunities for Internationally Recognized Derive Technologies

CHALLENGES

• Creating demand for storage solutions across focused vertical markets
• Educating prospects about the benefits of flash HPE storage solutions from Derive
• Setting sales-qualified appointments for Derive sales reps

SOLUTIONS

• Custom target market list segmentation and build 
• Email marketing to warm cold target list 
• Custom content to further nurture prospects 
• Telemarketing for conversion of prospects to sales-qualified leads

COMPONENTS

• Custom content creation 
• Email marketing 
• Microsites and landing pages
• Social media marketing and amplification 
• Telemarketing 
• Video

RESULTS

• Derive reports having delivered multiple sales proposals in follow-up meetings generated from PartnerDemand Services' efforts
• Twenty-two in person appointments and counting were completed with net new enterprise prospects 
• Derive engaged PartnerDemand Services on a new campaign -- which will implement additional methods to track ROI