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In the business to consumer (B2C) marketing world, video has taken over to the point that even book publishers are now creating video trailers to promote

In today's world, B2B email marketing floods inboxes and direct mail is used only on rare occasions.So, how can you get attention in a very crowded inbox? Read on to learn the best practices that...

Businesses spend a lot of time searching out new customers when they are in growth mode. However, that search comes at a price.

If you need to create a B2B marketing database but are having trouble doing so, it may be because you have too many options.